Strategy of Innovation

Rule #3: Successful Start-ups are Aggressive on Nearly Everything

Profit Income of Market Strategy (PIMS) research programme analysed performance and key success factors of thousands of business including performance of tart-ups in their first 5 years of life. What are the key learning points for profitability and growth of start-ups from this research? Rule #1 – Profitability is not a useful success metric for […]

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What you Should Know about PIMS?

Have you ever wondered which drivers explain profitability of organizations? Profit Impact of Market Strategies (PIMS) Programme analyzed thousands of case studies to conclude that there is a clear set of drivers, which greatly determine whether the way you do business will generate you the profit or not. Non-regarding which sector you operate of course. PIMS Programme proved

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Why so Innocent?

Have you ever wondered what makes people buy premium segment goods, which face value doesn’t reflects its premium price? Can a company making natural juices be entrepreneurial, responsible, commercial and generous? It looks that companies incorporating standing for right causes in day-to-day decision making and including social responsibility in strategies can work out decent profits.

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Crossing the Chasm with Disruptive Innovation

If you want to know when top in their class companies lose their market leadership even by doing everything considered as “right” you should not wait to master “The Innovator’s Dilemma” by C. M. Christensen. Case studies from deriving from steel processing, engineering and IT industries rigidly analyzed by Christensen show how “missing on new

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Why we Do what we Do and how We Can Change it in our Life and Business?

Let’s suppose that you are General Manager of fashion company, who has just decided that it is the red pullover, which should be on the cover of your this year catalogue. In fact your Vice Director has been watching Japanese fashion trends websites from some time, where red color was the hit of the last

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